Google Analytics KPIs

EzInsights AI Smart Decision Solutions

Track website performance with Google Analytics KPIs: traffic, bounce rate, conversions, sessions, demographics, and more!

Google Analytics Key Performance Indicators and Metrics

 

The Google Analytics KPI is a measurable performance indicator used to monitor, analyze and optimize user behavior on websites. Google Analytics metrics, among other things, help website managers navigate their marketing goals.

KPIs And Metrics

  • Time on Page
  • Bounce Rate
  • Average Engagement Time
  • New and Returning Visitors
  • Sessions and Users
  • Average Page Load Time
  • Users by Gender
  • Conversion Rate
  • Top 10 Landing Pages
  • Funnel Conversion Rate
  • User Demographics
  • Organic vs Paid Sessions
  • Bounce Rate by Browser

Examples of KPIs in Google Analytics

User Demographics

User Demographics KPIs helps to view your audience including their country, location, language, age, gender and even their broader interests. This is useful as a KPI because you want the majority of site visitors to fit within your target audience.

 

Users by Gender

User by Gender KPI helps marketing team to know website traffic by age range along with male and female gender. Google Analytics provides diverse demographic characteristics such as age, gender and general interests of website visitors.

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